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Tuesday, April 24, 2007

Commercial radio sliding down slippery slope

It's one thing to chase ratings and listeners by trying to be outrageous, but once you get onto that slippery slope it's hard to keep from sliding into the cesspool at the bottom.

[A CBS Radio station in New York] has suspended two hosts ... for making a prank phone call to a Chinese restaurant that was peppered with ethnic and sexual slurs.

... the Organization of Chinese Americans demanded an apology from the show’s two hosts and from CBS Radio, and called for the firing of the hosts and their producer.

You can read the entire article here.

Well, about all there is to say is that Ukrainian and other ethnic radio producers have a lot more class. It's a shame advertisers and ad agencies still choose quantity over quality.

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