CBC radio guru Tod Maffin gives a Reader's Digest version of a recent request by private broadcasters for the CRTC to reduce CanCon requirements. (The original article is here .)
Apparently the private broadcasters are saying that airing a minimum of 35% Canadian content makes it too tough for them to compete against the new technology.
Oh dear. Those poor big corporations just can't compete with creative and innovative upstarts who love broadcasting more than beancounting. Doesn't that just break your heart?
Part of their proposal also calls for the "creation of a reporting template that radio stations can use to annually assess their progress in advancing cultural diversity."
Great. Lip service in writing... How innovative.
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